The Remington Group
— A 6-Year Integrated Partnership

CLIENT: The Remington Group

Partnership: 6 years (multi-community, multi-channel)
Communities Touched: Remington Homes, The Bright Side, East Preserve, Hello Georgetown, Juniper Gate, South Barrie, The Valley, Thornhill Trails, Triple Crown Estates, Victory Green

Executive Summary

From day one, the objective has been clear: establish the Remington Homes brand as the most trusted homebuilder prior to each launch, then translate that credibility into demand.

Over six years and across multiple communities, we built a brand-to-demand engine that combines creative content production, omnichannel media, and lifecycle strategy. From pre-launch buzz to post-launch conversion, we’ve helped Remington Homes consistently show up with clarity, creativity, and cultural relevance.

Challenge

Build sustainable long-term brand equity while driving measurable short-term demand
Reach, engage, and convert multiple buyer segments across the GTA and extended markets
Align the master corporate brand with distinct community-level positioning
Enable multi-phase launches through always-on performance, lifecycle, and retention campaigns

Solution

Scope and Services

Channel	Deliverables
Organic Social	Multi-platform strategy, monthly content calendars, daily posting, community management
Paid Media	Google, Meta, YouTube, TikTok, and programmatic ads segmented by lifecycle and audience
Photography and Video	Lifestyle, architectural, drone, sales centre, and The Design Studio walkthroughs for digital and print use
Sales Collateral	Brochures, handouts, signage, floorplan guides, site signage, interactive touchscreen digital assets
Content and SEO	Long-form web content, listing pages
Lifecycle and CRM	Lead nurturing via email, retargeting, and sequenced conversion-focused flows
Ethnic Media	Multilingual campaigns across radio, TV, digital, and print

Results

Across six years, our campaigns generated consistent, measurable performance across both brand and demand KPIs.

Cross-Platform Performance Overview

Impressions: 92.5 million+
Clicks: 820,000+
Conversions: 53,500+

Key Takeaway

The Remington Group partnership showcases the impact of long-term investment in strategic storytelling, consistent creative, and full-funnel media execution. Over six years, our integrated approach enabled Remington Homes to stand out in a competitive real estate landscape while building proven reliable marketing systems that reduce cost and drive scalable performance.

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Marta S

Realtor

ROC media has been wonderful to work with. They delivered superior quality content and are always easy to reach. It has been a true pleasure to work with all the staff as they are all friendly, prompt and professional.

Sue L

DigiNotice

ROC Media’s top-notch team takes a major burden off the marketing shoulders of any busy entrepreneur. Having a team behind me that took the time to really delve in and learn my niche market makes a big difference, and Jeremy’s own personal experience as a business owner really resonates; he “gets it”!

Andrew K

Brown and Keyes

ROC Media is a great company and pays attention to detail. They have help build our business on the social media side and have definitely increased our web presence. Their entire team is very engaged and focused on our overall success. We highly recommend their services!

Sarah F

Canderel

Working with ROC Media for over 5 years has been an excellent experience overall. Their team is highly knowledgeable, demonstrating a keen understanding of the ever-evolving landscape of digital marketing and management. Roc Media Inc has an innovative approach and employs cutting-edge strategies, ensuring that our online platforms are not only current but also ahead of the curve. Communication with their team has consistently been seamless and efficient. They are responsive to our inquiries, address concerns promptly, and always go the extra mile to ensure our satisfaction. I highly recommend Roc Media to any business seeking a top-tier digital management supplier. Kudos to the team for their exceptional service and ongoing commitment to our success!

Tara G

Zibi Canada

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Christopher H

Branthaven

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Erin N

Working with ROC Media has been great! Media plans have always been very thoughtful and well executed. The team is very responsive, easy to work with and consistently adapting to our business needs.

Daniela T

Countrywide Homes

ROC Media has been a great partner as we look to evolve our digital marketing efforts. Their team is knowledgeable and resourceful, and they’ve helped stay on track and successful to meet our campaign goals. They approach each project with research, strategy and creativity, ensuring they understand the brand and organizational goals and can offer solutions to challenges and roadblocks. We look forward to continuing to grow our relationship with the team.

Marissa G

Craftsman, Stanley Black & Decker Canada

Working with ROC Media Inc, has ensured that every aspect of our marketing campaigns are strategically aligned with our business goals and objectives. They truly are committed to delivering exceptional results and feel like an extension of our own team. Their weekly reporting keeps us informed of progress and allows us to make informed decisions. The insights provided are not only comprehensive but also actionable enabling us to refine our strategies for even greater success. Their Account Team is a pleasure to work with. They are thorough and insightful, and always ensure that they are providing guidance and helping us to navigate complex decisions with confidence. They have consistently gone above and beyond to meet our needs and guide us through complex processes.

Andrea S

Dream

ROC Media is not an outside consultant but becomes part of your internal team. They work hard to ensure their campaigns are generating best results and then give you very comprehensive reports that are used to shape future campaigns. Thanks ROC Media!

Matt M

Stanley, Dewalt, Black & Decker Canada

ROC Media has been a trusted partner of ours for many years. Their thoughtful planning and execution of our National marketing campaigns combines the information we provide, with years of experience and learning from past campaigns, to find the right audience and continually improve KPIs. Additionally, they are a fantastic group of people to work with and truly feel like an extension of our internal team.

The Remington Group
— A 6-Year Integrated Partnership

Executive Summary

Challenge

Solution

Results